Adorable, safe, plush, and practical, the Blooming Bath will let you say goodbye to stressful, messy bath times and say hello to bath times that will make bath time a picture perfect moment to cherish.

The Blooming Bath is made of plush, cuddly, yet durable and easily washable materials. Its quick-drying foam-filled, flower-shaped pedals conform to almost any sink, creating a safe, soft and supportive pouch that your precious little one will enjoy.

Blooming Bath’s plush materials cradle your baby unlike any other baby bathtub can. It can be used in the sink or in an existing tub to make bath time easy and fun for everyone.

Blooming Bath creates a luxurious and fun bathing experience for your baby. Moms and dads will love not having to endure bending over a low tub to support a slippery baby at awkward angles.

“When your baby’s so soapy and slippery, and when you’re trying to bend over a tub or keep them in place in the sink, it just takes the enjoyment out of a moment that should be such a fun time,” said Blooming Bath Co-Founder Eric Devericks.

“When you can take a problem like that and solve it in a way that has moms and babies smiling, it’s great.”

Once bath time is over, just squeeze out the excess water and throw Blooming Bath in the dryer. It’s durable, easy to clean and quick drying. The Blooming Bath is available in pink, blue and yellow and sells at bloomingbath.com.

SOURCE Blooming Bath

At 9.8 ounces, the revolutionary adiZero Crazy Light is more than 15 percent lighter than the men’s size 9 mid-cut basketball shoe models.

“Lighter footwear makes you faster and speed dominates on the basketball court,” said Derrick Rose, two-time NBA All-Star of the top-seeded Chicago Bulls. “The adiZero Crazy Light is the lightest basketball shoe I’ve ever worn and it will no doubt make me faster on the court for our playoff run.”

More than two years in the making, the shoes was developed from the canvas of a bare foot to ensure every part of the shoe serves a vital performance function.

Only lightweight, highly flexible and durable materials were selected to create the lightest shoe in basketball.

“We wanted to build the ultimate shoe for the ultimate basketball player, and research has clearly shown that a lighter shoe will provide better performance,” said Griff Wilson, senior developer, adidas Innovation Team.

“The key is to provide the support and cushioning of a traditional basketball shoe in a super lightweight construction.”

The adiZero Crazy Light features a revolutionary new SPRINTWEB exoskeleton upper less than 1mm thick and seamlessly bonded to a nylon textile base to significantly reduce weight and provide increased support and strength.

The web layout of the materials provides vertical and horizontal strength to give players optimum support for any cutting motion.

The upper is made with translucent nylon to further decrease weight and give players nearly 360 degrees of ventilated comfort.

The adiZero Crazy Light traction system has varied engineered thickness to ensure maximum grip in high wear perimeter zones, and less thickness and weight in low perimeter zones like the midfoot. It also features longitudinal grooves in the heel and forefoot to provide support during extreme forefoot cuts.

The adiZero Crazy Light will be available June 3 in four colorways for $130 including sharp blue/white, black/red/white, grey/white/neon green and red/white.

SOURCE adidas

It’s ideal for reading menus in dark restaurants, playbills in theater, instructions on prescription medication or any fine print.

The EyeReader by Net|Soft Engineering is the first in a series of Silver Apps – applications designed for users 45 and older. The brainchild of engineer Gerry Lavender, EyeReader takes only half a megabyte and costs $1.99 to download from iTunes store.

EyeReader is the only app of its kind to utilize iPhone 4’s full 3.5-inch widescreen display, giving users the ability to zoom in and out with two fingers via touch-screen technology.

Unlike an ordinary magnifier, the EyeReader efficiently uses the iPhone 4 bright LED light to illuminate any surface up to 5X magnification.

“Older adults are looking for apps that meet their needs,” said Lavender.

“You may forget your reading glasses, but you’re never without your iPhone. I fully understand the challenges seniors face and it’s been the inspiration for Silver Apps, all designed to make life easier for that population.”

This is just the first of several iPhone and iPad applications Net|Soft is developing to meet the demands of the senior market.

SOURCE Net|Soft Engineering

To put it simply, it’s superlative coffee made easy — mypressi TWIST’s unique pneumatic engine requires no external power. Just add hot water and it’s java time!

Convenience and portability — to operate the mypressi TWIST, simply insert a cartridge into the pressure chamber, fill the basket with fresh ground coffee or a coffee pod, and fill the upper compartment with hot water. With a simple pull of the trigger the TWIST produces one or two shots of espresso perfection ready to be enjoyed alone, or as the base for any coffee beverage.

The TWIST has an easy-to-clean design that is also dishwasher safe, ensuring even after months of use that there are no left over oils to oxidize or spoil subsequent shots. It is small and light enough to fit easily into a briefcase, backpack or handbag.

The only handheld espresso maker to receive Specialty Coffee Association of America’s (SCAA) “Best New Product” Award, the mypressi TWIST features a pneumatically enhanced system that delivers the perfect 135 psi or nine bars of pressure throughout the entire 24-second duration of the espresso extraction.

The small, stylish machine is powered by pressurized air cartridges–typically used for whipped cream and soda water–and creates espresso at its peak, rich with color and superior crema.

Source: mypressi